UX/UI DESIGN

Making Home Search More Engaging

COMPANY

Real Geeks

ROLE

Product Designer

EXPERTISE

UX/UI Design

YEAR

2024

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Project description

Project description

Project description

Starting the home search process and not sure what is most important to you?

Work together with our team to find the right fit!

Give us high level criteria (location, price, beds, baths) and we’ll create a list of homes for you. Like, Dislike or Love a home? We’ll continuously curate your search so you only see homes that are ideal for your needs.

Timeline

This was a timed, in person workshop activity that we initially completed within a workday. I then refined the concepts and put final visual touches on them which took a few additional hours

Background

By reducing the site visitor’s immediate decision making we aim to keep them on the Real Geeks site for longer while building out a completely custom search based on preferences on individual properties.

Once we capture a general idea of what is important, we can suggest pre-built saved searches to keep the lead updated with their wants and needs.

Process

Process

Process

This category details the step-by-step approach taken during the project, including research, planning, design, development, testing, and optimization phases.

Research & Planning

Began with identifying opportunities and doing a group brainstorming session. Analyzed our recent customer feedback surveys to pinpoint potential opportunities and solutions to top user problems.

Design & Prototyping

Fixed our sights on one potential opportunity and collaborated with our team to create low-fi prototypes that outlined our idea. Iteratively refined designs based on feedback to enhance usability and visual appeal.

Development & Implementation

There are plans to incorporate this feature into our customer facing app in the near future.

Testing & Optimization

Gathered stakeholder feedback and plan to conduct user tests in our next round of interviews. We have plans to expand the search filters to align with more specific home search needs.

Solution

Solution

Solution

The resulting Home Search app offers a seamless user experience, allowing individuals to enjoy swiping through a personalized list of homes based on their unique needs.

Intelligent Swiping

User swiping algorithms analyze user preferences, to generate a curated home list.

Seamless Multitasking

Ready to take the next step? Easily schedule a home tour while swiping through more homes.

Accurate Results

Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

User Research

I was fortunate enough to present this workshop concept at the Real Growth Summit in Dallas two months after creation. I showed my concept to a couple top agents and collected their feedback in these cards below. This was extremely integral in reaching my final designs and understanding what was most important for them to see on this app- in addition to it's functionality.

  • Intelligent SWIPING

    User swiping algorithms analyze user preferences, to generate a curated home list.

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  • ACCURATE RESULTS

    Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

    Weather app image
  • SEAMLESS MULTITASKING

    Ready to take the next step? Easily schedule a home tour while swiping through more homes.

    Weather app image
  • ACCURATE RESULTS

    Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

    Weather app image
  • Intelligent SWIPING

    User swiping algorithms analyze user preferences, to generate a curated home list.

    Weather app image
  • ACCURATE RESULTS

    Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

    Weather app image
  • SEAMLESS MULTITASKING

    Ready to take the next step? Easily schedule a home tour while swiping through more homes.

    Weather app image
  • ACCURATE RESULTS

    Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

    Weather app image
  • Intelligent SWIPING

    User swiping algorithms analyze user preferences, to generate a curated home list.

    Weather app image
  • ACCURATE RESULTS

    Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

    Weather app image
  • SEAMLESS MULTITASKING

    Ready to take the next step? Easily schedule a home tour while swiping through more homes.

    Weather app image
  • ACCURATE RESULTS

    Avoid the endless scrolling through irrelevant properties on a typical home search. Only view homes that match your filters.

    Weather app image

User Research

User Research

I was fortunate enough to present this workshop concept at the Real Growth Summit in Dallas two months after creation. I showed my concept to a couple top agents and collected their feedback in these cards below. This was extremely integral in reaching my final designs and understanding what was most important for them to see on this app- in addition to it's functionality.